Al Drago – Pool via CNP / MEGA; DAVID TULIS/UPI/Newscom/The Mega Agency
The show will go on! Turning Point USA isn’t backing down after its headline-grabbing All-American Halftime Show went head-to-head with Bad Bunny’s Super Bowl LX performance — in fact, the group says they’re already planning next year’s sequel.
TPUSA spokesperson Andrew Kolvet called the alternative show a “massive success” during a Sunday, February 8, post-Super Bowl appearance on One Nation with Brian Kilmeade, boasting that early viewership estimates hit 20 million across social platforms, with expectations for that number to double.
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“Give us a year to plan this thing,” he teased of a comeback in 2027, per Fox News. “I’m really excited to see what we can pull off.”
The conservative group launched its rival event last fall after the NFL announced Bad Bunny — whose Spanish-language hits and past criticism of President Donald Trump sparked outrage in right-wing circles, and even, as National Enquirer has reported, a change.org petition that racked up over 100,000 signatures — as the league’s halftime headliner.
Instagram/Turning Point USA
Despite backlash, on Monday, February 2, NFL commissioner Roger Goodell defended the choice, calling the 31-year-old rapper “one of the great artists in the world” in a chat with reporters, per Yahoo Sports.
TPUSA’s show, featuring Kid Rock, Brantley Gilbert, Lee Brice and Gabby Barrett, was designed to embody late founder Charlie Kirk’s “highest ideals,” Kolvet told Kilmeade.