Lifestyle
Society Awards And Sycamore Team Up To Launch Limited-Edition ‘Taste of Victory’ IPA
A luxury award designer and a craft brewery are raising a glass to celebrate winning — literally.
Society Awards, the Charlotte, N.C.-based designer and manufacturer of luxury and custom awards, has partnered with Sycamore, North Carolinas top independently owned craft brewery, to release a limited-edition West Coast-style IPA called “Taste of Victory.”
The 7.5% ABV brew is Sycamores first packaged West Coast IPA, delivering a bold, hop-forward flavor profile of citrus, pine, and floral notes balanced by a smooth, dry finish. The beer is designed to celebrate all of lifes wins, big and small.
“At Society Awards, we believe in celebrating excellence, whether its poured into a glass or polished into gold,” said David Moritz, CEO of Society Awards. “This collaboration with Sycamore is about local Charlotte pride and toasting the wins that shape this city.”
The idea for the beer was born at The Line, a South End office and retail space where both Society Awards and Sycamore are based. The name “Taste of Victory” is a playful nod to the celebratory spirit behind the project.
“As Charlottes largest hometown brewery, supporting and collaborating with local businesses has always been part of who we are. And of course, nothing pairs better with a big win than a bold and tasty IPA,” said Richard Magrath, Sycamore president.
The beer will be available for a limited time at Sycamores flagship taproom in Charlotte. Its a fitting addition to the brewerys lineup of award-winning craft beers, including fan-favorite Mountain Candy IPA, and to the storied brand of Society Awards, whose creations have graced stages such as the Emmys, Golden Globes, MTV Video Music Awards, and YouTube Creator Awards.
Founded in 2007, Society Awards has become an industry leader in luxury recognition products, serving high-profile clients across entertainment, sports, and business. Sycamore, launched in 2013 by husband-and-wife duo Justin and Sarah Brigham, has grown into one of the Southeasts top craft breweries with distribution in six states and two taprooms in Charlotte, including one at the Charlotte Douglas International Airport.
